COMMERCIAL SUPPORT
IN GERMANY
ABD CONSULTING supports French companies
towards commercial success in the German market.
Expert in commercial support in Germany, ABD CONSULTING intervenes
- either in local support of your teams,
- either as an outsourced sales force
at each key stage of your export project to Germany:
Preparation before launching into the German market
Let’s check the business potential of your offer!
- Market study for a commercial-regulatory diagnosis
- Identifying growth opportunities in Germany based on your business
- Analysis of existing players, competitors and your market positioning
Let’s think calmly before acting!
- Defining the typology of your customers and their needs
- Commercial strategy adapted to target customers and constraints of the German market
- Action plan with objectives, means, priorities and timing
- Search for financial assistance if necessary
Let’s strengthen the basis of your offer!
- Choosing a person from our German network who represents your target audience well
- First presentations to check the strength of your presentation for the German market
- Using market feedback to improve sales and marketing materials and your German-language website
Development and Growth of your business in Germany
Within our network
- Targeting reliable and recognized customers and business partners/distributors from our network
- Managing first appointments with your remote presence
- Using appointments to train our teams to better qualify subsequent appointments
- Establishment of the first sales contracts / framework agreements
Online
- Implementation of Digital Marketing managed by our expert partner Ruth Stockinger
- Addressing the needs and expectations of your German targets
- Increasing your awareness and visibility on the German market and German-speaking countries
- Generation of the first leads from the German-speaking market
At the trade fairs
- Representation at international trade fairs as an exhibitor or visitor according to your objectives and budget
- Selection of the most relevant international trade shows for your business: CES (Las Vegas), GITEX (Dubai), VIVATECH & SITL (France), Hannover Fair & Medica & SPS (Germany), MWC (Spain)....
